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Qurio Education - Back-To-School Promotional Campaign 

Script Writing | Video Shooting | Video Editing | Content Creation
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Qurio is a learning centre offering after-school courses in English, Chinese, Mathematics, and more for children aged 3-12.

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In Sept 2021, Qurio promoted the Back-To-School Signature Enrichment Course to attract new potential customers. Marketing campaigns were developed including a promotional video and social media posts.​

Interview video (5).jpg

Brainstorming & Script Writing 

  • Developed ideas on how to attract parents in joining Qurio's courses

  • Drafted a script for a video promoting Qurio's Signature Enrichment Courses

  • Developed a storyboard and directed the filming

  • Invited one of the most popular English teachers of Qurio and a student to lead the filming

  • A very unforgettable experience directing and writing the script all by myself

Video Editing & Promotion

  • Assisted in video editing and content creation

  • Promoted the courses on Instagram and Facebook

  • The promotional video was also played on Qurio Education's centre television, Instagram and Facebook

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